Smart Lead Management for Automotive Dealers

LeadDriver is your one-stop-shop for all things lead management. Picture this: all your customer leads neatly organized in one easy-to-navigate platform, regardless of where they come from. Plus the huge difference of using LeadDriver is that is AI-enabled so the follow up will be much more conversational and personalized.

Instead of templated emails set up in your CRM, Sales AI will consistently follow up on previous outreach and when a lead re-engages, it’s instantly able to begin a conversation. For example, if a follow-up email/text goes out at 9:45 p.m. and the shopper finally responds, the AI can reply immediately, resume the dialogue and secure the appointment. That’s a game-changer as almost half of your leads are submitted when the dealer is closed, and those consumers are much more likely to engage if your follow up is immediate. For instance, responding or following up around 9:00-10:00 p.m. every day will yield much better results than trying to reach someone at 11:00 a.m. who submitted a lead at 9:30 p.m. the previous night.

The AI component of LeadDriver is complementary to chat. Chat converts website traffic to leads. Our AI component in LeadDriver converts leads into showroom traffic.

Whereas the chat provider is talking with shoppers  on site who decide to chat, AI will engage and converse with ALL leads that flow into the  CRM (including all chat leads), working intelligently to move shoppers further own the sales process.

We encourage your team to pick up the phone and reach out to the customer, however, as we know customers are not always available to speak when your team calls. The AI supplements the team’s activities, ensuring the highest conversion possible.  What we do recommend, is that the team spend less time on the low-value tasks of email and text follow-up and utilize their time on more proactive measures that generate the highest return.

It’s great that you understand the need for constant communication with your customers, but the critical part of the solution is that it is able to CONSISTENTLY communicate with ALL customers. A big part of the AI’s value is that it can often hold better conversations and answer more questions than your team can, which in turn results in higher appointment conversions. The time that this gives back to your team during business hours is one of the key benefits so that they can spend their time on the higher value tasks, knowing that their leads are being nurtured effectively. Also, splitting the rules of engagement for AI only leads to confusion and inconsistency for both the sales team and your customers.